Ulrik Zielfelt-Impwell

Ulrik Zielfelt-Impwell

What to expect

In the world of online media everything is moving at the speed of light (at least if you're part of the business). This blog is a way for me to reflect over things I’ve pick up in research, when speaking to customer, partners or other people in the business. Hopefully the blog will start a conversation that will give me and other participants increased knowledge in the online marketing field. If you would like to know what I do for a living, visit www.impwell.com

Yardsellr bringing classified ads to another level

AktuelltPosted by Ulrik Zielfelt Wed, November 24, 2010 13:18:33

I really like Yardsellr & what they are doing connecting the classified ads of private person buying & selling with the social media space. It is a natural development, though, since it is much easier to sell & buy stuff to/from people you have some kind of relation with.

Yardsellr distiguish themselves by not sending traffic to their own site, but give tools to be used on Facebook & Twitter. Eveything is done in the feed. This strategy really moves them ahead of their competition.

Will be quite interesting to see if Blocket will move in this direction + when we will see Swedish clones?

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